Greenlight Yourself

How to Greenlight Yourself on YouTube in 2025!

YouTube strategist Essie (Spotter) breaks down what creators need to focus on if they want to build something that lasts.

How to Get Seen, Funded, and Paid on LinkedIn

Figuring It Out Is Still Progress

The in-between is uncomfortable, but it’s part of the work too.

How to Build an Audience That Stays

A practical guide to building community around your content

Build Your Own Studio. Greenlight Yourself.

3 strategic moves to make now, plus the mindset shift that separates creators from studios

The New Hollywood Doesn’t Wait for Permission

It starts with creators who own the work, the audience, and the outcome.

When Life Knocks You Down, Greenlight Yourself Anyway

Why Your Freedom Isn’t Just for You—It’s the Permission Slip for Someone Else

What Creatives Can Learn from Cory Booker

The Strategy Behind A24’s Rise: Positioning Framework + Barry Jenkins Case Study

The Doechii Blueprint: Building Your Creative Career in Public