Entertainment

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Your Audience Is the Studio Now

Your Audience Is the Studio Now

The fandom-first strategy that powers every revival, franchise, and creative breakthrough.

Jerrica Long
Figuring It Out Is Still Progress

Figuring It Out Is Still Progress

The in-between is uncomfortable, but it’s part of the work too.

Jerrica Long
Build Your Own Studio. Greenlight Yourself.

Build Your Own Studio. Greenlight Yourself.

3 strategic moves to make now, plus the mindset shift that separates creators from studios

Jerrica Long
The New Hollywood Doesn’t Wait for Permission

The New Hollywood Doesn’t Wait for Permission

It starts with creators who own the work, the audience, and the outcome.

Jerrica Long
Hollywood’s Marketing Strategy Is Failing Original Movies — Don’t Let It Fail Your Work Too

Hollywood’s Marketing Strategy Is Failing Original Movies — Don’t Let It Fail Your Work Too

The rollout strategy Hollywood never built and creators can use to win.

Jerrica Long