Hey, it’s Jerrica.

Over the past week, I’ve been reflecting on the version of Hollywood I chased for over a decade and the one I’m helping build now.

Because the truth is: most of us are disappointed by the system.
Especially if you're a woman, a minority, or anyone who wasn’t part of the original blueprint.

We were told:
"Get in the room."
"Earn the seat."
"Play the game and wait your turn."

I played that game for 12 years.
CAA. Lionsgate. Netflix. I got the seat. Built the resume. Checked every box.

And here’s what I learned:

The table wasn’t built for us either.
It was built to use us — our ideas, energy, labor — without ever letting us own the dream.

But here’s the good news:
You don’t have to beg a system that was never built for you.
You can greenlight yourself.

That’s what this issue is about — and why I started this platform.

Here’s what’s inside this issue:

• The Greenlight Era is Here– The new blueprint: what we’re building instead of begging for.

• The New Hollywood Blueprint – How creators can own their IP, build audience equity, and unlock funding through a 4-part framework!

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Advertise in Greenlight Yourself and reach a community of driven creatives greenlighting their own success. Hit reply to this email to learn more!

THE GREENLIGHT ERA IS HERE

Hollywood is crumbling — but creativity isn’t.

In fact, the collapse of old systems has made space for something new:
A creative future owned by the ones they tried to ignore.

And this time?
We’re not just asking for a seat.
We’re building our own table, platforms, and paths to power.

What does that actually look like?
It means creatives who:

→ OWN THEIR IP
Stop handing over your rights for a paycheck.
Use tools like LLCs, copyright filings, and licensing deals to maintain control.

→ BUILD DIRECT AUDIENCE CONNECTIONS
Community is currency.
Focus on email lists, memberships, and world-building that keeps your audience invested.

→ LEVERAGE MULTIPLE CAPITAL PATHS
There’s more than one way to fund your dreams:
-Crowdfunding
-Grants + fellowships
-Product sales
-Brand deals
-Direct investment

→ TELL STORIES ON THEIR OWN TERMS
You don’t need a greenlight from a studio.
You need a strategy, a story, and a community who believes in your vision.

THE NEW HOLLYWOOD BLUEPRINT

This isn’t just rebellion.
It’s reinvention.

Here’s the 4-part framework I’m building with you:

1. Ownership
Trademark your titles. Register your scripts. Set up your business.
Your creativity is your IP. Start treating it like the asset it is.

2. Audience
Before you pitch a studio, pitch your people.
Your audience is your first investor → treat them accordingly.

3. Capital
We’re not waiting for a big check.
Start with what you have and scale with intention.
No budget? Start with story.
No gear? Use your phone.
No team? Use your voice.

4. Ecosystem
Build around the story.
Merch, behind-the-scenes content, newsletters, podcasts, companion tools.
Create an entire universe and invite people into it.

YOUR TAKEAWAY:

The old system was built to lock you out. We’re building one that lets you all the way in.

Whether you’re creating films, podcasts, newsletters, or IP-driven shows → your work is your worth. And when you own it, you can monetize it, grow it, and scale it beyond what Hollywood ever offered you.

Because this time, the new Hollywood will be built by the ones they tried to ignore.

And this time, we’re building it for us.

THAT’S A WRAP

With 12+ years in entertainment, I’ve co-written for TV, developed with Hello Sunshine, and led audience growth at Netflix. I help creatives turn big visions—like getting their own comedy special on Netflix or their own TV show about their life—into brand strategies, content plans, and monetization blueprints.

WHEN YOU'RE READY, HERE'S HOW I CAN HELP

Personalized Strategy Playbooks for Audience Growth

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Includes:

• 90-Minute Deep Dive

• Personal Brand Positioning (So you can be seen the way you want to be to get to your big goal)

• Custom Platform & Content Strategy

• Audience Growth & Monetization Roadmap

• Content Feedback

• 30 Days WhatsApp Support

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CHOOSE YOUR PLAYBOOK

• Laugh Strategy (Comedians): Launch your comedy career. Build a loyal audience, sell out shows, and create a lasting legacy. (For all levels.)

• Spotlight Strategy (Entertainers): Elevate your visibility. Attract career-changing opportunities and build your spotlight. (For professional & emerging talent.)

• Storyteller Strategy (Filmmakers/Storytellers): Empower your vision. Connect with your ideal audience and create buzz around your work. (For visionary creators.)

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