Hey, it’s Jerrica.

You ever witness something that reminds you of your why?

This week, that moment came from—of all places—the Senate floor.

Cory Booker stood for 25 straight hours, speaking truth to power, breaking records, and refusing to be ignored. And while it made political headlines, what struck me was this:

That is exactly the energy creatives need right now.

I threaded it, and I meant it:

Because here’s what it is:
If you’re tired of waiting for permission... hoping someone “discovers” you…

That’s not strategy. That’s stagnation.

This week, we’re breaking down what you can learn from Cory Booker’s strategic stand—and how to reclaim your time, voice, and creative power:

Here’s what’s inside this issue:

• The Power of Endurance– How consistency builds credibility

• Strategic Visibility – Making bold moves that command attention

• Opportunities You Can’t Miss – Funding, gigs, and ways to actually get seen

• New: 1:1 Coaching – You asked, I’m delivering. If you’re ready to grow your brand, clarify your positioning, and Greenlight Yourself—apply here.

Let this be your sign. You’ve had the power all along.
Now’s the time to use it.

THE MAIN ATTRACTION

Positioning isn’t just how people see you.
It’s how boldly you’re willing to show up.

Every year, thousands of people write scripts, direct movies, hop on mics, and hit open mics.

They make things.
Good things.
Important things.

But let’s be honest: most of it goes unseen.

Not because it’s not good.
But because it’s quiet. It’s hidden. It’s careful.

And that’s where so many creatives get stuck.

They confuse doing the work with being seen doing the work.

They think talent will carry them.
But talent alone doesn’t open doors—being visible, intentional, and bold does.

That’s why I coach creatives through the Visibility With Vision™ Framework.
Because it’s not just about being good. It’s about being seen.
And being felt.

Every year, thousands of creatives make things—scripts, films, jokes, art.
But the ones who shift culture?
They don’t wait to be discovered.
They position themselves to be unmissable.

That’s exactly what Cory Booker reminded us this week.

He didn’t just believe in something—he said it, stood in it, and refused to be ignored.

And the world listened.

Now imagine if creatives did the same.

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👀 The Visibility With Vision™ Framework

This is the exact framework I use in coaching to help creatives move from invisible to unforgettable:

1. Presence → Amplify your message with endurance

What this looks like: Consistently producing work that reflects your values and voice—even when it feels like no one’s watching.
Why it works: Staying power earns trust. Audiences invest in those who keep showing up.

Make Your Move
  →Look at your last 5 posts, projects, or performances. Is there a clear message running through them? Or are you just showing up to fill space?

2. Power → Command attention through intentional visibility

What this looks like: Taking up space—boldly. Strategically showing your work, your POV, and your process in a way that creates momentum.
Why it works: Visibility without intention is noise. But when you're clear on what you stand for, visibility becomes impact.

Make Your Move
  →Are you creating with an audience in mind—or are you hoping to be discovered in the scroll?

3. Voice → Connect through real stories, not just polished content

What this looks like: Sharing the behind-the-scenes, the beliefs, the failures, the reasons why you create.
Why it works: People follow people, not just projects. Voice builds trust. Vulnerability builds loyalty.

Make Your Move
  →What’s one thing your audience doesn’t know about why you do what you do? Say it. Post it. Share it.

When you lead with Presence, Power, and Voice—you stop waiting for a yes.
You start becoming the yes.

That’s the shift.
That’s what Greenlighting Yourself actually means.

Not just making the thing.
But making sure the thing—and you—are seen.

Your Takeaway:

• Develop a bold, visible presence that amplifies your message—even when it feels uncomfortable. Take up space.

• Cultivate a clear and consistent vision that guides how you show up, create, and connect with your audience.

• Create work that doesn’t whisper—make it resonate, connect, and shift something in the people who experience it.

CUE THE OPPORTUNITIES

• American Black Film Festival passes are for sale | Find out more here

• Humanitas New Voices Fellowship is open for submissions | Deadline: April 15 | Apply here

• EVENT: Teachable x Creator Economy NYC are hosting CONNECT Conference | Join here

• Humanitas College Screenwriting Awards is open for submissions | Deadline: April 15 | Apply here

• The Black List x Theatrical Rights Worldwide Collection is accepting submissions for plays | Deadline: 5/1 | Apply here

• The Black List is accepting submissions for their 2025 Annual Labs | Deadline: 6/1 | Apply here

• Hollywood Black Film Festival is accepting submissions | Regular Deadline: 4/27 | Apply here

THAT’S A WRAP

With 12+ years in entertainment, I’ve co-written for TV, developed with Hello Sunshine, and led audience growth at Netflix. I help creatives turn big visions—like getting their own comedy special on Netflix or their own TV show about their life—into brand strategies, content plans, and monetization blueprints.

WHEN YOU'RE READY, HERE'S HOW I CAN HELP

Personalized Strategy Playbooks for Creative Growth

Invest in your career with a tailored strategy playbook, designed to build your audience and elevate your brand.

Includes:

• 1 Hour Discovery Call

• 90-Minute Deep Dive

• Personal Brand Positioning (So you can be seen the way you want to be to get to your big goal)

• Custom Platform & Content Strategy

• Audience Growth & Monetization Roadmap

• Content Feedback

• 30 Days WhatsApp Support

• 4-Week Delivery

• And more…

CHOOSE YOUR PLAYBOOK

• Laugh Strategy (Comedians): Launch your comedy career. Build a loyal audience, sell out shows, and create a lasting legacy. (For all levels.)

• Spotlight Strategy (Entertainers): Elevate your visibility. Attract career-changing opportunities and build your spotlight. (For professional & emerging talent.)

• Storyteller Strategy (Filmmakers/Storytellers): Empower your vision. Connect with your ideal audience and create buzz around your work. (For visionary creators.)

Ready for a personalized strategy? Apply or reply to this email to set up a FREE consultation!

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